Live Hydration Spa: Revolutionizing Wellness Through IV Therapy

Founded in 2018 by healthcare professionals Cassandra Kuhl, APRN, and Felicia Christine Janovich, RN, BSN, Live Hydration Spa is a premier IV hydration and wellness franchise headquartered in Omaha, Nebraska.

Recognizing the gaps in traditional healthcare, the founders established the spa to offer personalized intravenous (IV) hydration therapy aimed at enhancing clients' health and wellness. Live Hydration Spa began franchising in 2020, rapidly expanding to meet the growing demand for IV therapy across the United States.

The spa offers a range of services, including IV hydration treatments infused with vitamins, minerals, and amino acids, designed to boost energy, improve immune function, and aid in recovery from various conditions. These treatments address issues such as fatigue, migraines, dehydration, and support for chronic conditions like Crohn's disease and cancer.

What sets Live Hydration Spa apart is its commitment to bringing a personal touch back to medicine. By focusing on wellness rather than one-time treatments, the spa emphasizes client retention through personalized care in a comfortable, spa-like environment.

Training

Live Hydration Spa provides a comprehensive training program to franchisees, designed to ensure they meet the operational standards and requirements of the brand. The training includes:

1. Initial Training: This program must be attended by the Managing Owner and one designated manager. It combines classroom and on-the-job instruction, spanning approximately two weeks, and may take place at a designated facility or online. Additional participants are allowed for a fee.
2. Supplemental Training: Offered as needed, this training is conducted on-site or online. It covers updates and additional skills required for maintaining operational standards. Fees for supplemental training include $600 per trainer per day plus travel expenses.
3. Ongoing Training: Franchisees are responsible for training their employees continuously to meet the franchisor's evolving standards and specifications.
4. Refresher and System-Wide Training: Franchisees and their managers may be required to attend periodic refresher courses or system-wide training sessions, focusing on updates to business operations and new system implementations.
5. Training Costs: While the franchisor provides instructors and materials, franchisees bear expenses such as travel, lodging, and employee wages related to training.
6. Custom Supplemental Training: Upon request, and subject to approval, additional training may be provided at a cost.

Territory Protection

Live Hydration Spa offers limited territorial protection to its franchisees. Each franchisee is assigned a "Designated Territory" defined in the Franchise Agreement, within which the franchisor will not directly operate or grant another franchise location, provided the franchisee complies with all agreement terms.

However, the franchisee may face indirect competition through marketing or online mediums that extend beyond their designated area.

The franchisor also reserves certain rights that may impact territorial exclusivity. For example, the franchisor retains the ability to operate other businesses or grant franchises outside the Designated Territory.