Honest Abe Roofing Franchise FDD, Costs & Fees (2025)

KEY FRANCHISE STATS

All you need to know about this franchise in a snapshot

Number of franchises

-17%

Investment required

$185,000 - $466,000

Revenue (AUV)

$2,256,000

Honest Abe Roofing: Revolutionizing Reliable Roofing Services Nationwide

Honest Abe Roofing is a leading franchise in the roofing industry, founded in 2007 by Kevin Newton in Terre Haute, Indiana. The company quickly grew from its small-town roots into a prominent roofing franchise known for its commitment to quality and customer satisfaction.

Headquartered in Terre Haute, Honest Abe Roofing began franchising to offer entrepreneurs a chance to join a booming business with a strong reputation for reliability and professionalism.

The franchise specializes in a wide range of roofing services, including roof repair, replacement, and installation, along with gutter maintenance. What sets Honest Abe Roofing apart from its competitors is its focus on combining top-notch customer service with innovative business practices, making it not just a roofing company but a trusted partner for homeowners.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure	Amount
Initial Franchise Fee	$35,000 – $70,000
Training Expenses	$2,450 to $7,199
Real Estate/Rent	$7,200 to $21,600
Licenses, Permits, and Deposits	$1,375 to $3,050
Real Estate/Building Improvements	$15,000 to $120,000
Furniture, Fixtures, Equipment, and Signage	$15,000 to $50,000
Insurance	$2,000 to $3,000 (first 3 months)
Professional Fees	$1,500 to $2,750
Uniforms	$1,800 to $2,588
Grand Opening Advertising	$60,000
Vehicle Expenses	$8,700 to $26,154
Additional Funds (3 Months)	$35,000 to $100,000
TOTAL	$185,025 to $466,341

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Franchise Disclosure Document

Training

Honest Abe Roofing Franchise offers a comprehensive training program designed to ensure that franchisees are well-equipped to run a successful roofing business, even if they have no prior experience in the industry. The training includes several key components:

Initial Training: Franchisees undergo an intensive initial training program at the Honest Abe Roofing corporate headquarters in Terre Haute, Indiana. This program covers a wide range of topics essential for running the business, including roofing techniques, customer service, sales strategies, and business operations.
Ongoing Support and Education: After the initial training, franchisees receive ongoing support through various resources, including webinars, online training modules, and regular check-ins with the corporate support team. This continuous education ensures that franchisees stay up-to-date with industry trends, new products, and best practices in business management.
On-the-Job Training and Field Support: Honest Abe Roofing provides on-the-job training where franchisees get hands-on experience in real-world situations. Additionally, the franchise offers field support, where corporate representatives visit franchise locations to provide additional guidance and help optimize business operations. This support helps franchisees overcome challenges and ensures they are delivering the highest standards of service to their customers.

Territory Protection

Honest Abe Roofing franchise does offer territory protection to its franchisees, ensuring that each franchisee has exclusive rights to operate within a designated geographic area.

This protection allows franchisees to build their business without the concern of internal competition from other Honest Abe Roofing locations within their territory.

The size and boundaries of the territory are carefully determined based on factors like population density and market potential, providing franchisees with ample opportunity to grow their business and establish a strong presence in their market.