Heyday Franchise FDD, Costs & Fees (2025)

KEY FRANCHISE STATS

All you need to know about this franchise in a snapshot

Number of franchises

Investment required

$966,000 - $1,231,000

Revenue (AUV)

$2,311,000

Last 3 years unit growth

n.a.

Initial franchise fee

$60,000

Operating Profit

1.7%

Heyday: Revolutionizing Skincare and Wellness Excellence

Heyday has emerged as a prominent name in the skincare and wellness sector, leaving a significant mark since its establishment. Launched in 2015 by founders Adam Ross and Michael Pollak, Heyday is headquartered in New York City, USA.

In 2018, Heyday began offering franchise opportunities, enabling entrepreneurs to introduce Heyday's innovative, customer-focused skincare approach to communities nationwide. Heyday specializes in providing personalized facial treatments and a carefully selected range of skincare products.

What sets Heyday apart is its commitment to making professional skincare services more accessible by integrating technology with expert human care, ensuring clients receive tailored treatments. With its dedication to outstanding service, Heyday continues to flourish as a leading franchise in the dynamic wellness and beauty industry.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure	Amount (Low)	Amount (High)
Initial Franchise Fee	$60,000	$60,000
Shop Opening Services Fee	$53,000	$53,000
Legal / Professional Fees	$5,000	$12,000
Banking Account Fees (Pre-Construction Segregated Bank Account)	$1,500	$1,800
Business Licenses / Permits	$500	$1,500
Architect / Engineer / Permits & Licenses	$46,500	$56,500
Leasehold Improvements and Fixtures, Furniture, and Equipment	$545,000	$665,000
Signage	$12,000	$22,500
Construction Project Manager Travel	$10,000	$10,000
Technology Hardware: Laptops, Printer, iPads, Duo Bundle & Phones / Set-Up	$12,500	$15,000
Opening Service	$50,000	$78,500
TOTAL ESTIMATED INITIAL INVESTMENT (including real estate costs)	$966,010	$1,230,590

Find out how profitable franchises really are

Compare 2,145 franchise brands: revenue, profits, investment and more.

Upgrade to Pro

Franchise Disclosure Document

Training

The franchisor provides comprehensive training programs for franchisees and their staff, including:

Initial Training Program
Before launching the Shop to the public, the Managing Owner and Operator must successfully complete the Initial Training Program. This training takes place at a designated location and/or through online video sessions. It is mandatory to have at least two fully-trained individuals on staff at all times. The training typically occurs post-signing of the Franchise Agreement and during the Shop’s development phase. The franchisor aims to offer flexible scheduling to suit both their personnel and the franchisee’s team.

Pre-Opening Hands-On Training
A "Pre-Opening Hands-On" training team will visit the Shop to facilitate and oversee the training and certification of the franchisee’s employees, ensuring readiness for operation.

Ongoing and Supplemental Training
The franchisor reserves the right to require the Shop’s Operator and managers to attend various ongoing and supplemental training courses. These sessions are offered periodically, and there may be a fee associated with this continuing education.

Initial Online Franchise Training
The initial training phase is conducted online, beginning within a week of signing the Franchise Agreement.

Corporate Location Training
The subsequent training phase occurs at a corporate location in either New York or Los Angeles, complemented by additional online courses. This phase is usually scheduled before the anticipated opening date of the Shop.

Territory Protection

The franchisor grants franchisees an Area of Protection around their Shop, as specified in the Franchise Agreement. This protected area generally extends to a 10-minute drive from the Shop’s location. However, Non-Traditional Venues within this area are excluded from the protection, and the franchisor may adjust the protected area if the Shop relocates.

It is important to note that this Area of Protection does not grant franchisees exclusive rights over the shopping center or other structures where the Shop is situated, nor over any existing or future geographic territories.

‍