Brixx Wood Fired Pizza Franchise FDD, Costs & Fees (2025)

Brixx Wood Fired Pizza: Crafting Distinctive Dining Experiences

Established in 1998 in Charlotte, North Carolina, Brixx Wood Fired Pizza has evolved from its inaugural location in the historic Dilworth neighborhood to a thriving franchise with 20 establishments across the Southeast United States. The company is headquartered in Charlotte, NC, and began franchising in 2006, offering opportunities for entrepreneurs to be part of its expanding footprint.

Brixx specializes in handcrafted brick oven wood-fired pizzas, complemented by a diverse menu that includes pastas, salads, sandwiches, and chicken wings. Each dish is prepared with fresh, high-quality ingredients, emphasizing a commitment to quality and flavor. The restaurants also feature an extensive selection of craft beers and wines, enhancing the dining experience.

What sets Brixx apart in the competitive dining landscape is its unique blend of fine dining techniques applied to casual cuisine. The signature wood-fired ovens impart a distinctive smoky flavor to the pizzas, creating a memorable taste that resonates with customers.

Additionally, the menu caters to a wide range of dietary preferences, including vegan, vegetarian, and gluten-free options, ensuring that all guests can find something to enjoy.

Training

The Brixx Wood-Fired Pizza franchise provides a structured and multi-level training program for its franchisees, which includes the following:

1. Initial Training Program: Franchisees (owners or senior managers) are required to attend and successfully complete an Initial Training Program before the restaurant opens. This program is conducted at a designated training location and is designed to equip attendees with essential skills to manage a Brixx location. The cost for up to four people is included in the initial franchise fee, although travel, lodging, and other related expenses must be borne by the franchisee.
2. Management Training Program: This program must be completed by the franchisee or their managing representative no later than eight weeks prior to the restaurant’s opening. It includes 26–29 hours of classroom training and 255 hours of on-the-job training. It certifies participants to manage the Brixx System and train others.
3. Position-Specific Training: Assistant managers and kitchen managers are required to complete a five-week on-the-job training program at a designated location. This is also included in the initial franchise fee, though related expenses such as wages and travel are the franchisee’s responsibility.
4. Grand Opening Training: A trainer is sent by the franchisor to assist in staff training at the franchisee's restaurant for up to one week before opening. This support is part of the initial franchise fee.

Territory Protection

Brixx Wood-Fired Pizza grants a protected territory to franchisees, typically a 1.5 to 3-mile radius based on the area's population. Within this zone, Brixx won’t allow another full-service, dine-in restaurant using its brand, as long as the franchisee is in good standing.

However, this protection excludes “Reserved Locations” like airports, malls, and stadiums, even if they fall within the franchisee's area. Brixx and its affiliates may also advertise, solicit, and fulfill orders anywhere, so franchisees may still face competition from other branded outlets or channels.