Southern Steer Butcher Franchise FDD, Costs & Fees (2025)

KEY FRANCHISE STATS

All you need to know about this franchise in a snapshot

Number of franchises

?

6
+
200%
200%
Investment required

?

$429,000 - $723,000
Revenue (AUV)

?

$1,591,000
Undisclosed
Pro

Southern Steer Butcher: Redefining the Local Meat Market Experience

Southern Steer Butcher brings a contemporary twist to the classic neighborhood butcher shop. With a commitment to premium, ethically sourced meats, they also offer expertly marinated selections, handcrafted sides, unique grocery items, and a curated lineup of craft beers and wines.

Launched in Clearwater, Florida, in 2013 by founder Greg Snyder, the brand took its first steps into franchising in 2020.

What sets Southern Steer Butcher apart is its deep-rooted dedication to community involvement and highly personalized service. By creating a welcoming, trustworthy environment that feels like a true local staple, the brand has cultivated strong customer loyalty and continues to expand its footprint in the specialty food space.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee$59,500 – $59,500
Travel and Living Expenses for Initial Training for Two Weeks$4,000 – $7,000
On-Site Assistance Fee$10,000 – $10,000
Architectural, Mechanical and Electrical Design$12,000 – $18,000
Lease Deposit$5,000 – $8,000
Utility Deposits$0 – $1,000
Leasehold Improvements/Construction$132,000 – $275,000
Rent for Three Months$10,500 – $25,500
Inventory and Supplies For Three Months$20,000 – $50,000
Furnishings, Fixtures, and Equipment$120,000 – $185,000
Exterior and Interior Signage$8,000 – $13,000
POS System Fee – Three Months$2,400 – $2,400
Permits and Licenses$500 – $2,000
Technology Fees For Three Months$1,521 – $1,521
Direct Ad TV$180 – $180
Legal, Accounting Fees$1,500 – $2,500
Recipe/Safety Fee$105 – $105
Insurance for Three Months$1,500 – $2,000
Grand Opening Advertising$15,000 – $20,000
Additional Funds – Three Months$25,000 – $40,000
Total$428,706 – $722,706

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Franchise Disclosure Document

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Training

Southern Steer provides several structured training programs to ensure franchisees operate according to its standards. These programs include:

  1. Initial Training Program
    Conducted before the franchise’s opening, this mandatory program educates the Franchisee, Operating Principal, and Designated Manager on the Southern Steer system and business operations. It is typically held over two weeks and includes both in-person and home-study components.
  2. Additional Training
    If a Southern Steer location does not meet required performance standards, the Franchisor may mandate additional training. This program is also available upon request by the Franchisee, but all associated fees and travel expenses must be covered by the Franchisee.
  3. Certified Training Program
    Franchisees may implement their own employee training programs, but they must be certified by the Franchisor to ensure compliance with brand standards. Re-certification is also required periodically.
  4. Brand Conferences
    These are periodic gatherings organized by the Franchisor to disseminate updates and share best practices. Attendance by the Franchisee, Operating Principal, and Designated Manager is required when deemed mandatory by the Franchisor.
  5. Periodic Conferences and Seminars
    Optional or mandatory events may also be held for continuous learning. The Franchisor will not require in-person attendance at more than two of these per calendar year.

Territory Protection

Southern Steer grants franchisees a “Protected Area” where the Franchisor generally agrees not to license or operate another Southern Steer business. However, this protection is nonexclusive and depends on the franchisee remaining in compliance with the agreement.

Despite the Protected Area, the Franchisor reserves the right to operate in Non-Traditional Locations and to sell products under the brand through other channels. Franchisees may also face competition from other franchisees or company-owned outlets within or near their territory.

Competitors

Franchise
Units
Growth
Initial fee
Investment
Revenue
Gross Profit
EBITDA
Industry

7

+
200%
200%
No growth
New

$59,500

$429,000

-

$723,000

n.a.

$1,591,000

Pro

45.7%

Pro

8.9%

Pro

Food & Beverage

Number of units

2025
Franchised units

2

3

6

Company-owned units

1

1

1

Total units

3

4

7