FocalPoint Coaching

Founded in

1999

Started franchising in

2005

FocalPoint Coaching offers business coaching and training services, helping business leaders and entrepreneurs achieve their goals and optimize their performance.

Franchise Disclosure Document

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FocalPoint Coaching Franchise FDD, Costs & Fees (2025)

KEY FRANCHISE STATS

All you need to know about this franchise in a snapshot

Number of franchises

201

Investment required

$35,000 - $137,000

Revenue (AUV)

Last 3 years unit growth

25%

Initial franchise fee

$45,000

Operating Profit

n.a.

FocalPoint Coaching: Elevating Business Success Through Proven Strategies

FocalPoint Coaching is a prominent business coaching franchise that was co-founded in 2000 by renowned business expert Brian Tracy and his partner Campbell Fraser. The franchise specializes in providing coaching and consulting services aimed at helping entrepreneurs, executives, and business owners achieve their personal and professional goals.

Leveraging over 30 years of proven business strategies, FocalPoint Coaching stands out by offering a structured yet flexible approach to coaching, allowing franchisees to tailor their services to meet the specific needs of their clients.

Headquartered in Henderson, Nevada, FocalPoint Coaching began offering franchise opportunities in 2011. The franchise's differentiation lies in its robust system rooted in Brian Tracy's methodologies, coupled with the flexibility it offers to its franchisees in terms of service delivery and business operations.

As of today, FocalPoint Coaching has established itself as a leading name in the business coaching industry, with a presence that continues to expand as more professionals seek to join its network and make a meaningful impact in their communities.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure	Amount
Initial Franchise Fee	$0 – $45,000
Regional Setup Fee	$3,950
CRM Setup Fee	$1,000
Real Estate/Rent	$0 – $10,000
Computer System and Telephone	$500 – $5,000
Initial Training Fee	$16,950
Initial Marketing Fee	$2,950
Technology Fee	$0 – $3,000
Conference Registration Fee (for 1 person)	$0 – $2,250
Professional Fees	$0 – $4,000
Furniture, Equipment and Signs	$0 – $9,000
Business License and Permits	$0 – $2,000
Opening Inventory and Supplies	$100 – $3,000
Training Expenses (out-of-pocket costs for 1 person)	$500 – $1,500
Insurance – 3 months	$500 – $7,000
Additional Funds – 3 months	$9,000 – $20,000
Total Estimated Initial Investment	$35,450 – $136,600

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Franchise Disclosure Document

Training

FocalPoint Coaching Franchise provides a comprehensive training program designed to equip new franchisees with the skills and knowledge needed to succeed in the business coaching industry. The training is divided into several key components:

Initial Training Program: New franchisees undergo an extensive initial training program, typically lasting several weeks. This program covers the foundational aspects of business coaching, including the methodologies developed by co-founder Brian Tracy. Franchisees learn how to apply these methods in real-world scenarios, ensuring they are prepared to deliver high-quality coaching services to their clients.
Ongoing Support and Education: FocalPoint places a strong emphasis on continuous learning. After the initial training, franchisees have access to ongoing support, including webinars, workshops, and conferences. This ensures they stay up-to-date with the latest business trends and coaching techniques.
Mentorship and Peer Support: FocalPoint fosters a strong community of coaches who support each other. New franchisees are often paired with experienced mentors who guide them through the early stages of their business. This mentorship is crucial in helping new franchisees navigate challenges and build a successful practice.
Marketing and Sales Training: In addition to coaching techniques, FocalPoint provides training in marketing and sales, teaching franchisees how to attract and retain clients. This includes guidance on how to effectively use the brand's marketing materials and strategies to grow their business.

Territory Protection

FocalPoint Coaching does not offer traditional territory protection to its franchisees. Instead, the franchise operates on a model without exclusive territories, allowing coaches to work with clients in any geographic area.

This approach is designed to foster collaboration among franchisees, rather than competition, as it encourages sharing of clients and resources within the FocalPoint network.

While this lack of territory exclusivity might seem limiting, it provides franchisees with the flexibility to expand their client base beyond regional boundaries.