KEY FRANCHISE STATS
All you need to know about this franchise in a snapshot
Beyond Juicery + Eatery is a health-focused, fast-casual restaurant chain that has carved out a niche in the thriving healthy food industry. Founded in 2005 by husband-and-wife duo Mijo Alanis and Pam Vivio, the first location opened in Birmingham, Michigan.
The concept was born out of a desire to provide fresh, healthy food options at a time when such choices were becoming increasingly popular. The headquarters of Beyond Juicery + Eatery is now located in Madison Heights, Michigan.
The franchise began offering franchising opportunities in 2019 and has since experienced rapid growth. The brand is well-regarded for its commitment to fresh ingredients, offering a menu that includes made-to-order juices, smoothies, wraps, salads, and sorbet bowls.
What truly sets Beyond Juicery + Eatery apart is its focus on customer experience and community engagement. The franchise emphasizes creating a welcoming atmosphere where every customer can enjoy healthy, flavorful food.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
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Beyond Juicery + Eatery offers a comprehensive training program designed to ensure franchisees are well-prepared to run their businesses successfully. The training program spans 100 hours, divided into 30 hours of classroom instruction and 70 hours of on-the-job training.
This extensive training covers various aspects of the business, including kitchen operations, menu preparation, front-of-house and back-of-house operations, customer service, and administrative tasks such as scheduling, sanitation, and opening and closing procedures.
In the classroom segment, franchisees learn the theoretical aspects of running a Beyond Juicery + Eatery location, including food safety, health regulations, and efficient operational practices. The on-the-job training provides hands-on experience, allowing franchisees to apply what they've learned in a real-world setting.
Beyond Juicery + Eatery also provides ongoing support after the initial training. This includes access to online tools for monitoring labor, food costs, and sales, as well as continuous updates on innovative menu items to keep up with market trends and customer preferences.
Beyond Juicery + Eatery provides territory protection to its franchisees. According to the Franchise Disclosure Document (FDD), franchisees are granted a designated area that typically ranges from zero (limited to the restaurant property) to a maximum area of one mile.
The specific size of the designated area can be negotiated based on various factors such as population density, traffic patterns, and proximity to other locations.
This territorial protection ensures that franchisees have a defined market area to operate without immediate competition from other Beyond Juicery + Eatery locations. The terms of the territory protection are designed to support the franchisee's success by allowing them to build a loyal customer base within their designated area.
