Mr. Rooter Franchise FDD, Costs & Fees (2024)

KEY FRANCHISE STATS

All you need to know about this franchise in a snapshot

Initial franchise fee
$42,500
Investment required
$122,000 - $264,000
Royalty fee
6.00%

Mr. Rooter: A Leader in Plumbing and Drain Cleaning Services

Established in 1970, Mr. Rooter is a prominent plumbing and drain cleaning franchise that has been serving residential, commercial, and industrial clients across the United States and Canada. The company began franchising in 1972 and has since expanded its reach, becoming a trusted name in the plumbing industry.

Headquartered in Waco, Texas, Mr. Rooter operates as part of the Neighborly family of home service brands, which includes other well-known franchises such as Glass Doctor, Molly Maid, and Mr. Electric. This affiliation allows Mr. Rooter to offer comprehensive home maintenance solutions to its customers.

Mr. Rooter differentiates itself through a commitment to core values centered on trust, service, and quality work. The company emphasizes upfront pricing, 24/7 availability, and a dedication to customer satisfaction, ensuring that each service call is handled with professionalism and care.

Initial investment

Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.

Type of Expenditure Amount
Initial Franchise Fee $42,500 + $425 per 1,000 additional population over minimum
Software System Enrollment Fee $1,250
Vehicle $20,220 – $69,300
Equipment, Supplies & Inventory $25,000 – $40,000
Insurance $1,000 – $4,200
Advertising & Promotional and Local Marketing Spending $7,500 – $25,000
Training, Travel, Lodging & Food $3,100 – $7,550
Deposits, Permits & Licenses $350 – $4,000
Professional Fees $1,500 – $8,000
ServiceTitan Software $383 – $2,000
Real Estate $4,500 – $20,000
Additional Funds – 3 Mo. $15,000 – $40,000
Total $122,000 – $264,000

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Number of units

2024
Franchised units

205

209

215

Company-owned units

2

3

3

Total units

207

212

218

Franchise Disclosure Document

Training

Mr. Rooter Franchise offers comprehensive training programs to support its franchise owners:

  1. Sure Start Training Program: This initial program includes 6 to 8 weeks of systems and business training, combining self-paced and collaborative online learning, followed by one week of classroom-style business training.
  2. Franchise Business Coach (FBC) Support: After the initial training, franchise owners are paired with a knowledgeable FBC who provides ongoing support, answers questions, and ensures accountability as the business grows.
  3. Ongoing Learning Opportunities: Mr. Rooter offers numerous annual training opportunities, including system-wide and regional meetings, all-day training events, weekly webinars, and more, allowing franchise owners to shadow successful owners and learn from their systems and procedures.
  4. Operational Support & Technology: Franchise owners have access to software tools that manage operations, including frontline service and support, customer satisfaction, recruiting and retention, marketing and sales, and financial awareness tailored to unique overhead needs.

Territory Protection

Mr. Rooter Franchise provides its franchisees with a designated territory that offers limited territorial protection. This means that, as long as franchisees comply fully with their Franchise Agreement, the franchisor will not operate or grant another Mr. Rooter franchise within that specified area during the agreement's term.

The designated territory typically encompasses a population ranging from 100,000 to 300,000, with adjustments possible based on factors like population density or economic conditions.

It's important to note that this arrangement does not grant exclusive territorial rights beyond the designated area. Franchisees maintain rights to their territory even if the population increases over time.

However, the Franchise Agreement does not provide any territorial rights outside of the specified area, ensuring that each franchisee's operations are confined to their designated region.

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